Podcast Episode Post

How to Position a Podcast For Business (So You Can Attract and Engage With the Right Audience)

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Do you want to start a podcast for your business?

If you are a small business owner or solopreneur that's interested in podcasting, read this carefully. It could be that you already have a podcast, or maybe you are thinking of starting a podcast for business. You like podcasting and you are interested in using it to grow your business.

You should stop thinking of creating a random show.

Instead, you need to ask the hard questions upfront. Who is this show for? How will it align with my business? How can I have fun creating the podcast while making it extremely useful for my clients and listeners? You are a business owner and you are in business for a reason. A bad podcast can ruin the image of your business. How do you make sure the podcast and your business are in perfect alignment?

You need to position the podcast for your business.

And that's what we discuss in this episode of The Launch Plan podcast. You'll learn:

  • Five ways to position a podcast for your business
  • The exact questions to help you monetize your business with a podcast
  • How to attract and engage with the right listeners that will help your business grow
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About the Host

Hey, it's me, Karthik. I'm a ghostwriter and copywriter helping B2B founders and businesses. As a copywriter, I help founders validate and nail your messaging. As a ghostwriter, I write strategic blog posts to help you build authority or grow your inbound marketing. Click the tiny button below and connect with me on LinkedIn.

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